So What If You Have Big Data? Without Data-Driven Processes And Products, It?s Useless

Editor's note: John De Goes is co-founder and CEO of Precog, an analytics platform for developers. These days, you don?t have to look hard to find big data. If you?re like many companies I talk to, you?re sitting atop an ever-growing mountain of data, scratching your head and wondering, ?OK, I?ve got big data. Now what do I do??

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