Wednesday, October 17, 2012
With Placed Panels, Publishers Can Persistently Track Location Data From Volunteers
Placed is announcing the launch of Placed Panels today, giving its customers a way to constantly collect location data from a limited panel?of users. Previously, Placed allowed publishers to collect location data about whenever someone was using their mobile website or app. That gives publishers valuable information about where their content and services are being accessed ? but data collection only takes place for a brief period of time, presenting a limited picture of the app's users.